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30 Best SEO Free Tools for Guaranteed Success

30 Best SEO Free Tools for Guaranteed Success

Free SEO Tools are the hidden heroes of the digital marketing world, sometimes eclipsed by their more expensive competitors. Envision using a suite of 30 best SEO free tools for guaranteed success and incredibly powerful. It has been carefully crafted to boost your website’s exposure, traffic, and rankings.

The importance of these technologies is universal, regardless of your level of experience with digital marketing or website designer for small business or as a new blogger or an established powerhouse. They make the sometimes mysterious world of SEO approachable, comprehensible, and—above all—conquerable. To assist, check out our list of the 30 best SEO free tools for guaranteed success.

What is SEO?

Increasing traffic and organic searches for a webpage is essentially the goal of search engine optimisation, or SEO. It is intended to increase, through organic or non-paid means, both the volume and quality of online traffic arriving at a webpage. Researching keywords, improving product pages, descriptions, and listings, conducting website SEO audits London, and resolving website problems are the essential components of SEO. 

A well-thought-out SEO strategy is required before any work on SEO is done. They might be selling more goods, boosting internet traffic, or raising website ratings. Establishing keywords that must appear in website content, the home page, product pages, blog posts, and FAQs is the easiest and most effective approach to do this. This guideline will raise the rating of your website. So, these tools let you measure the amount of searches for certain terms. Getting their website to show up top in the search results is the ultimate objective for any online seller. 

Top 30 SEO-Free Tools for Guaranteed Success 

  • Broken link Checker

This free WordPress SEO plugin is essential for keeping an eye on the health of your blog. It works hard to find photos that are missing and broken connections, alerting you as soon as it finds them. One of the 30 best SEO free tools for guaranteed success. So, an essential tool for maintaining a smoothly running website, it always worries about undiscovered issues. Allow the plugin to handle the job, ensuring that your visitors have a flawless browsing experience and perfect content. This free WordPress SEO plugin is essential for keeping an eye on the health of your blog. It works hard to find photos that are missing and broken connections, alerting you as soon as it finds them.
  • Mozbar

MozBar is a user-friendly Chrome addon from Moz that gives you instantaneous SEO data right within your browser. It shows the domain authority and page authority of a website in addition to providing a variety of backlink indicators. MozBar simplifies the process of obtaining important information without ever leaving your browser, making it a valuable resource for both SEO specialists and content marketers. It’s a great tool for increasing output and learning important SEO information.
  • Screaming Fog

An SEO tool called Screaming Frog may be used to find broken 404 URLs. Finding server issues that might lower a website’s rating is much easier with its assistance. This internet crawler assists with resolving duplicate pages and broken links. You may obtain a free audit of your website using this tool, which will show you what needs to be optimised for search engines. One of the 30 best SEO free tools for guaranteed success. It’s also possible to combine Google Analytics with Screaming Frog. This tool may be integrated with the Google Analytics API to retrieve free user data for a maximum of 500 URLs.
  • Bing webmaster tool

Bing still receives a lot of attention, even if Google still commands the majority of web search traffic; keep this in mind as you strive to enhance your SEO. Bing Webmaster Tools is one of the top free tools for improving Bing SEO results. One of the 30 best SEO free tools for guaranteed success. This programme provides a configurable notification system to monitor your Bing account in real time, an intuitive dashboard, simple report setup to track SEO outcomes over time, and diagnostic tools to fix SEO strategy shortcomings.
  • Google alert

SEO profiler

Even while Google Alerts isn’t a tool for keyword research, it may be quite beneficial for your company’s branding. To maintain favourable branding, it is essential to be aware of online mentions of your brand or products. This is the point at which Google Alerts become relevant. You can monitor online material with Google Alerts. It may search for any phrase, topic, question, person, trend, or news using this user-friendly, free application. So, you get an email with a link to the webpage anytime a specific term or topic is referenced online when you receive a Google Alert for it.
  • Yoast SEO

Yoast SEO is a top-rated WordPress plugin that is necessary for handling the technical and on-page SEO elements of your website. One of the 30 best SEO free tools for guaranteed success. It aids in content optimisation for search engine results.  Yoast SEO excels in providing an easy-to-use interface for creating an XML Sitemap, which facilitates search engines’ ability to find, crawl, and index the pages on your website. Hence, every time a new page is added, the plugin automatically updates your sitemap, making the process more efficient and saving you time and work.
  • Lighthouse

An open-source tool called Lighthouse assists you in assessing the functionality of your website, including how quickly pages load. This tool is particularly helpful for assessing how quickly mobile pages load. Hence, you may be confident that this application is completely dependable because Google uses it for internal testing.
  • Exploring Topic

This is possible with an SEO tool that is digital-free. It examines online mentions, comments, and searches. The outcome is a prediction of trends that, whether in a few months or years, will “explode” in the future. One of the 30 best SEO free tools for guaranteed success. The programme further indicates the markets, product categories, and sectors that have the most potential for success. So, by using this strategy, you will concentrate your efforts on developing a well-known product to be well-liked.
  • HARO

Help a Reporter Out, or HARO, is a great approach for SEO enthusiasts to obtain credible backlinks from blogs and well-known media sites. As soon as you sign up for HARO, reporters from all around the world will send you three emails every day looking for knowledgeable sources for their stories. One of the 30 best SEO free tools for guaranteed success. Your SEO efforts will be considerably aided by an influx of high-quality backlinks if you respond to their demands in a way that is topical and helpful. 
  • GTMetrix

GTMetrix is essential for increasing the performance and speed of websites. It generates a comprehensive report with important details on the loading speed of your website when you enter your URL. However, GTMetrix does more than simply analyse; it also offers helpful optimisation recommendations. One of the 30 best SEO free tools for guaranteed success. Ensuring that your website is optimised for optimal speed and efficiency makes improving its performance simple. Hence, optimising the performance of your website is simple and efficient when you use GTMetrix. 
  • Surfer SEO

Among free SEO tools, Surfer SEO stands out as an excellent tool for guiding digital surfers to your web shoreline. It leads your company into profitable e-commerce environments by fusing user-friendly design with data-driven insights. All-inclusive SERP analysing skills are a point of pride for Surfer SEO. This tool allows you to investigate the factors influencing the search performance of your rivals. One of the 30 best SEO free tools for guaranteed success. Assume you run a high-end coffee shop in a busy San Francisco. So, analyse the digital tactics of your competitors that rank highly, emulate their achievements, and predict market trends using Surfer SEO—all without breaking the bank. 
  • Ubersuggest

Ubersuggest is a great example of a free SEO tool that is excellent for coming up with several keyword ideas. To see the magic unfold, just type your main term into the search bar. Ubersuggest is flexible; it provides anything from general concepts to target long-tail keywords. It also has filters to exclude phrases that might not be relevant to the mission of your organisation. employing this tool will help you make sure you’re employing the right keywords for your specific needs quickly and effectively. 
  • Seobility

Seobility offers a comprehensive SEO solution to guarantee the best possible performance for your website. With its free basic plan, you may follow three rivals, monitor up to 10 keywords, and do basic structural and content audits on your website. For improving the general SEO health and exposure of your website, this tool is a great option. Your online presence will be much improved by Seobility’s effective and user-friendly features, which empower you to make well-informed decisions. 
  • BuzzSumo


Nowadays, research is one of the most crucial components of SEO. BuzzSumo is a freemium programme that gives you the ability to beat your opponents at their own game by knowing what strategies they are doing. The application has an intuitive design. BuzzSumo’s free edition lacks some of the capabilities included in the commercial version, but it is still a useful tool for competitive SEO analysis and can predict social share counts with a high degree of accuracy. 
  • Similarweb

The success of modern digital marketing depends not just on gathering data, but also on your capacity to draw insightful conclusions and spot patterns from it. Similarweb is a fantastic tool that facilitates better data-driven decision-making by providing pertinent information in an easily comprehensible format. With the aid of the Similarweb toolkit, you can assess businesses and determine their marketing tactics in order to make more informed investment decisions. It provides you with thorough market and consumer segmentation insights. One of the 30 best SEO free tools for guaranteed success. You can even track your success over time with this tool, as well as raise sales volume and earn more sales. Therefore, this is an excellent tool for tracking your advancement over time and staying up to date with your rivals.
  • SEMrush

When it comes to rival website pages that get the most search engine traffic, SEMrush looks beyond keywords. SEMrush finds the copy of Google Ads and cost-per-click (CPC) data to optimise advertising strategies. SEMrush also keeps track of past and present search engine page rankings with relation to both their primary rivals and their rivals. With over 46 million domains and 120 million keywords in its database, SEMrush is arguably the most well-known tool for keyword research. When a URL is entered into SEMrush, any term generating organic traffic for that URL, subdomain, or domain is displayed by the tool. 
  • Headmaster SEO

A useful tool for mass URL and redirect checking is HEADMasterSEO. With the added feature of exporting data to CSV, it is made to be user-friendly and accomplishes duties like verifying redirection pathways, response times, and URL status codes. Its capacity to examine up to 500 URLs for free is an excellent feature. This is the perfect tool to make sure that your website performs at its best and to streamline website maintenance. 
  • SEO review tool

SEO Review Tools is exactly what it sounds like: a collection of 42 distinct SEO tools that you can use to improve your content, identify duplicate material, find fresh keywords, assess your domain authority, and loads more. The owner and operator of SEO Review Tools, Jasja ter Horst of the Netherlands, is a one-man business that takes great care to maintain its products. As a result, some of the greatest brands in SEO receive bug-free code and dependable, useful tools that make SEO simpler. Jasja invites comments and suggestions from other SEO specialists in addition to providing regular updates for every tool he has made.
  • Backlink Checker by Ahrefs

Anybody monitoring SEO wants backlinks from high-quality domains, yet low-quality backlinks can undermine a site’s SEO authority. With its vast link catalogue, Ahrefs’ Backlink Checker makes it simple to verify up to 100 links leading to the target URL, allowing marketers to easily disavow any that they find objectionable. This application is also updated every 15 minutes and features an easy-to-use UI. 
  • Yandex Metrica

The most popular search engine in Russia, Yandex, offers Yandex Metrica, a thorough online analytics tool with extensive insights into user behaviour and website traffic. It provides you with a wealth of information to track the functionality of your website and make informed decisions. Heat Maps, one of the tool’s features, assist in determining the most interesting sections of your sites and point out possible areas for website development. With Yandex Metrica’s user-friendly web design business, you have more control over the online visibility and statistics of your website.
  • Wappalyzer


Would you like to learn more about the inner workings of your rival’s website and do a more thorough competitive analysis? With the entirely free tool Wappalyzer, you can see a website’s internal workings, including the technological stacks that power it. One of the 30 best SEO free tools for guaranteed success.  This is an excellent tool for determining whether any of your rivals’ websites are more technologically advance than yours.

Schema markup is vitally necessary for your website. It offers structured data that makes your page’s content and context easier for search engines to grasp. One of the 30 best SEO free tools for guaranteed success.  You are seriously losing out if you haven’t used schema markup on your pages. Using Google’s Structured Data Markup Helper, which walks you through the process, is one of your better alternatives. You may explore the entire hierarchy in HTML to see every schema.
  • SEO quake

SEOquake is a highly customisable plug-in for Chrome that provides statistics on organic research. One of the 30 best SEO free tools for guaranteed success. Users may compare domains, do on-page audits, and export data with SEOquake. SEOquake offers internal and external link analysis, a keyword density report, social media analytics, and a comprehensive SEO audit are among the extra tools.
  • DeepCrawl

An programme that can scan and crawl every page is necessary for large sites that need to be update often. In addition, DeepCrawl generates a report that lists the quantity of pages that are not indexed as well as the H1 tags that are present on each page. It also alerts users to broken external and internal connections.
  • Sistrix

Sistrix is an “all-in-one” SEO tool that concentrates on increasing website performance, assessing competition on Google, enhancing visibility in organic search results for Google, and optimising for other commercial search engines like Amazon, Instagram, etc. The primary benefits of this programme lie in its easy-to-use interface, which allows you to quickly assess how well a certain website or page is performing. One of the 30 best SEO free tools for guaranteed success.  The popular modules that Sistrix provides are centred around the analysis and optimisation of many marketing sectors.
  • Answer the public

Respond a popular free programme called The Public may provide hundreds of keywords. Also the queries, or phrases that are associated with a specific term. After you enter your primary keyword, this tool will show you a list of Google’s algorithmic recommendations along with the different queries, phrases, and occasionally whole sentences that Google submits for search. You may also choose the languages and nations you want the keywords to connect to specifically. One of the 30 best SEO free tools for guaranteed success. Respond The Public provides a free edition for everyone (limited to one search per user) as well as an unrestricted “Pro” version. 
  • Google pagespeed insight

A free SEO tool called PageSpeed Insights assists you in evaluating the effectiveness and speed at which your webpages load. PageSpeed Insights is regards as one of the most essential tools you may utilise while building up your website as web performance is one of Google’s most significant considerations. PageSpeed Insights measures a website’s speed using many criteria and assigns a performance score ranging from 0 to 100, which can also be very beneficial for affordable web development services UK. It can also provide many solutions, or. Tips for enhancing the functionality of your website so that you may enhance Google technical optimisation.
  • SEO profiler

SEO profiler

In-depth SEO tools such as SEOprofiler are all included in one large bundle that will aid in both general optimisation and Google search engine exposure. One of the 30 best SEO free tools for guaranteed success.  This company also provides off-page and on-page SEO along with a range of recommendations for bettering your website. Mobile SEO is another area that SEOprofiler concentrates on, allowing you to optimise your site for smaller screens. Despite being a premium toolset, SEOprofiler provides a 7-day free trial so you can test out the services and decide whether it’s the best fit for you.
  • Secockpit

One of the well-liked SEO tools for keyword research and analysis is Secockpit. When it comes to search engine optimisation for Google, Bing, and other platforms, thousands of businesses rely on this service. Additionally, Secockpit features an integrated rank tracker that can keep an eye on your competitors as well as track and update your Google ranks on a daily basis.
  • CognitiveSEO

With the aid of CognitiveSEO, you can optimise your web pages with confidence. CogniviteSEO can assist you in a number of sectors, whether you are an SEO expert in UK, a marketing agency, or a product brand. One of the 30 best SEO free tools for guaranteed success.  We can help with anything from monitoring your website to analysing backlinks and improving traffic. Moreover, CognitiveSEO provides a plethora of other capabilities, like the ability to identify anomalous and possibly dangerous connections. Also the local tracking across all languages and locations, unique data for competitive analysis, and much more.

Frequently Asked Questions

To help you design and implement your SEO strategy at no cost, make use of free SEO tools. There are features to search keywords, audit your website, and produce backlinks for free with tools like Ahrefs, Google Keyword Planner, and SEMRush.

MozBar is a browser extension that provides instant SEO metrics for any webpage, including domain authority, page authority, backlink data, and on-page elements analysis. It helps you evaluate the SEO strength of your website and competitors' sites, guiding your optimization strategies.

SEMrush Free offers limited access to its comprehensive suite of SEO tools, including keyword research, competitive analysis, backlink analysis, and site audit features. It provides valuable data and insights to optimize your website's SEO performance and improve your rankings in search results.

Ubersuggest offers keyword research, content ideas, backlink data, and site audit features for free. It helps you identify high-value keywords, analyze competitor strategies, and optimize your content and website structure to improve your SEO rankings.

AnswerThePublic helps you discover popular topics and questions related to your niche by generating keyword suggestions based on search queries. It helps you create content that addresses users' queries effectively, improving your website's visibility and relevance in search results.

Screaming Frog SEO Spider is a website crawling tool that analyzes on-page elements, identifies technical SEO issues, and provides insights into website structure, internal linking, and broken links. It helps you identify and fix SEO issues that may impact your website's performance in search results.

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